In partnership with the Laguna Lake Development Authority (LLDA) and the City Government of Muntinlupa, Pepsi-Cola Products Philippines, Inc. (PCPPI) recently formally committed to look after the cleanliness and beautification of the Magdaong River as part of the Adopt-A-River Project. The program allows for the collaboration between local government units, private sector organizations, and residential communities towards cleaner and safer waterways. The Adopt-A-River Project is also supervised by the Department of Environment and Natural Resources’ Environmental Management Bureau (DENR-EMB).

Last month, PCPPI volunteers joined members of the Muntinlupa City’s Lake Management Office (LMO) and Environmental Sanitation Center (ESC), the LLDA, and the DENR’s “Estero Rangers” to clean up a portion of the Magdaong River perpendicular to the Poblacion Bridge in Sto. Nino Village. Before the activity, PCPPI’s employees set up safety rails and solar-powered LED lights, and even painted a colourful wall mural by the aforementioned bridge. Volunteers also donated and planted Indian trees by the bridge to enrich the soil further ahead of the rainy season.

“Water is our most valuable resource—not just in our operations at PCPPI, but also in our homes and communities. We are proud to collaborate with our partners from the local city government of Muntinlupa, the LLDA, and the DENR in looking after our waterways through the Adopt-A-River Project,” said Fernando Ramos, PCPPI’s Director for Environment, Health, Safety, and Security (EHSS). Aside from its Muntinlupa engagement, PCPPI is in discussions the LLDA on other rivers and canals that need rehabilitation in other parts of the country.

The photo above shows volunteers from Pepsi-Cola Products Philippines, Inc. (PCPPI) – Metro Operations Services team with representatives from the City Government of Muntinlupa, the Laguna Lake Development Authority, and the Department of Environment and Natural Resources, in front of the company’s colorful mural-marker along the Magdaong River in Sto. Nino, Muntinlupa City.