The Aristocrat Restaurant renews partnership with Pepsi-Cola Products Philippines, Inc.

2024-01-30
Pepsi-Cola Products Philippines, Inc. (PCPPI) recently announced that beloved Filipino restaurant brand The Aristocrat Restaurant will exclusively serve well-loved beverage brands Pepsi, 7-Up, Mountain Dew, Mirinda, Mug, and Premier Purified Water in its 17 branches across Metro Manila and Luzon until 2026. The ceremonial contract signing was attended by Roxas Food Ventures Inc.’s (The Aristocrat Restaurant) President Raymund Reyes and Business Development Head Sylvia Reyes, as well as PCPPI’s President and CEO Phyo Phyu Noe and Chief Commercial Officer Lyndon J. Cuadra. The Aristocrat Restaurant began operations in 1936 at their first branch along Roxas Boulevard in Manila. The oldest surviving restaurant in the country has been an integral part of the culinary landscape, and its enduring legacy has recently been recognized on a global scale as one of the most legendary restaurants in the world. In 2013, the National Historical Commission of the Philippines officially recognized The Aristocrat Restaurant as a historic site, with its marker right outside their flagship location. In 2024, the iconic Filipino restaurant will celebrate its 88th anniversary. The partnership between PCPPI and The Aristocrat Restaurant began in 2007. Present during the ceremonial contract signing event were (from left to right) PCPPI Region Commercial Head for National Key Accounts – Food Service Alex Catindig, Roxas Food Ventures Inc. (The Aristocrat Restaurant) Business Development Head Sylvia Reyes, PCPPI President and Chief Executive Officer Phyo Phyu Noe, Roxas Food Ventures Inc. President Raymund Reyes, PCPPI Chief Commercial Officer Lyndon J. Cuadra, and PCPPI Region Commercial Head for National Key Accounts – Retail Business Maricel Guro.
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